Marketing Management

Semester: 
Spring
Year: 
2013
Subject Name: 

Isenberg School of Management

Course Number: 
660
Institution: 
UMass Amherst
Marketing concepts of planning, organization, control, and decision making from viewpoint of the business executive. Stress on tools available for analysis and control of marketing activities.
Comments: 

Open to Masters School of Management students only.

Linked Course: 
N
Instructor Permission Required: 
Y
Schedule #: 
14924

Course Sections

Marketing Management
Sect # Credits Instructor(s) Instructor Email Meeting Times Location
01 3.0

Eric Berkowitz

1:00AM 1:00AM