Sport Management 594B - S-Sport Event Mgt
Spring
2016
01
3.00
Mark McDonald
TU TH 4:00PM 5:15PM
UMass Amherst
65668
65655
Topics essential to the management of sports events: finance, sponsorship, advertising, public relations, site preparation, tournament operations and risk management. Theoretical understanding enhanced through application of information to an actual event. Ms. Barr
Open to Graduate SPORTMGT students only. Permission of the instructor required. Meets with 492H and 499D.