Operations & Info Management 454 - Advanced Business Analytics

Fall
2019
01
3.00
Ying Liu
M W 4:00PM 5:15PM
UMass Amherst
31474
Sch of Management G20
yliu@isenberg.umass.edu
This course covers topics in managerial data mining, texting mining, and web mining, and related data retrieval and manipulation. Models in regression, clustering, neural nets, classification, and association rule mining are applied to business data sets. In this managerially focused course, students will learn when and how to use such techniques and how to interpret output. Students will also be introduced to languages such as R and Python to extract and manipulate data. Experiential exercises with data mining, text mining, and statistical analysis will be assigned using leading industry applications.
Open to students with majors in the Isenberg School of Management. OIM 350 and 240/STAT & RES-EC OIM majors and Isenberg majors should monitor the course via SPIRE for seat availability. If you add yourself to the SPIRE waitlist, please ensure you do not enroll in a course that conflicts with this course.
Permission is required for interchange registration during the add/drop period only.