Communication 794A - S-Content Analysis

This graduate seminar is designed as a research workshop, in which students not only learn about the principles behind quantitative content analysis methodology but will also design, carry out, and write up a collaborative content analysis research project. We will read about the method, critique published studies that use the method, and devote much of our class time to advance our own co-authored content analysis project(s). We will discuss traditional content analysis in which coding of content is done by humans as well as more recent advances in content analysis in which computers are trained to code content. Some background in quantitative methods (such as the completion of COMM 621) is helpful but not required.

Open to Doctoral & Masters students only.