Journalism 336 - Writing for Public Relations
Spring
2022
01
4.00
Mary Carey
TU TH 4:00PM 6:00PM
UMass Amherst
37807
Integ. Learning Center S405
mcarey@umass.edu
This advanced, writing-intensive course will build on the fundamentals covered in Newswriting and Reporting to address the development and distribution of client content including earned, shared and owned media. Students will explore and gain practical, hands-on experience researching, writing, editing and evaluating various public relations materials, resulting in the creation of professional writing samples at the end of the semester.
Open to Journalism majors only. JOURNAL 235 & 300