Isenberg School of Management 846 - Thry & Rsrch: Sport Mrkt/Behav

Fall
2026
01
3.00
Elizabeth Delia

TU 11:30AM 2:15PM

UMass Amherst
20282
School of Management 219
edelia@isenberg.umass.edu
Classroom readings, lectures, and discussion will focus on providing students with a better understanding of marketing and consumer behavior in the sport context.

This course is open to doctoral students in the Isenberg School of Management.

Permission is required for interchange registration during the add/drop period only.
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