Sport Management 680 - Sport Mgt Policy
Spring
2013
01
3.00
Nefertiti Walker
M W 1:25PM 2:40PM
UMass Amherst
15089
Critical analysis of strategic management theory as it relates to sporting organizations. Key elements include the role of a general manager, strategy formulation, environmental analysis, and strategic implementation. Case studies and computer simulations utilized. Extensive class participation required. Mr. McDonald
Open to Graduate SPORTMGT students only.