Communication 226 - Social Impact of Mass Media
Spring
2016
03
3.00
Maria Baruch Blanco
M W F 1:25PM 2:15PM
UMass Amherst
63465
This course explores research on the influence of mass media on audiences. The course examines the effects of television (and some other media) on thoughts, attitudes, and behaviors. Topics include politics and the media, the influence of news, public service campaigns and advertising, and media influence on health. Students will take three in-class exams and will do in-class writing in each class session.
Open to Communication majors only. COMM 121 is highly recommended before taking this course.