Operations & Info Management 350 - Business Intel & Analytics
Fall
2018
01
3.00
Traci Hess
M W 12:20PM 1:35PM
UMass Amherst
81837
Sch of Management Room G27
thess@isenberg.umass.edu
This course provides an introduction to business intelligence and analytics, including the processes, methodologies, infrastructure, and current practices used to transform business data into useful information and support business decision-making. Business Intelligence requires foundation knowledge in data models and data retrieval, thus this course will review logical data models for both relational database systems and data warehouses. Students will learn to extract and manipulate data from these systems using Structured Query Language (SQL). This course also covers visualization, reporting, and dashboard design with experiential learning using leading industry applications.
Open to BS and BBA majors in the Isenberg School of Management.