Management 397R - ST-Corporate Entrepreneurship
Spring
2019
01
3.00
Gregory Thomas
TU TH 4:00PM 5:15PM
UMass Amherst
22059
School of Management 126
gthomas@isenberg.umass.edu
This course explores entrepreneurship in the context of corporations and other large organizations. Topics include product development and innovation, new business creation, the role of research and development, and the models to achieve successful growth via entrepreneurial activities within the corporation, with an emphasis on managerial skills, leadership, and culture.
Isenberg BBA students Pre Req: MANAGMNT 301 This class is open to Isenberg BBA majors only.
All others may be added to the course with instructor consent.
All others may be added to the course with instructor consent.