Data Analytics and Computation 602 - Research Design

This course introduces students to the basic language of behavioral research, with an emphasis on designing valid social science research. An emphasis is placed on measurement reliability and validity, internal research design validity, and generalizability, or external research design validity. Students will become familiar with a range of techniques used to gather social science data and measure and analyze different aspects of individual and social behavior, including experiments, surveys, semi-structured interviews, focus groups, coding of online and archival text sources, and social network analysis. Students will learn to identify threats to research validity and reliability associated with these different research approaches. All data analysis will be conducted in R. Students will also use Qualtrics and mTurk to collect data. This course is a required core course for the graduate certificate and the master?s degree in Data Analytics and Computational Social Science (DACSS).

An additional discussion group will also be added for graduate students. Open to DACSS students only. Contact dacss@umass.edu if interested in registering for this course.