Communication 497CS - ST-Screen Cultures: Medium&Msg
Fall
2022
01
3.00
Brendan McCauley
TU TH 1:00PM 2:15PM
UMass Amherst
55977
Hasbrouck Laboratory room 228
bmmccauley@art.umass.edu
Screen Studies is where film, television, media, and cultural studies come together to address a digital age. We?ll track the evolving forms of screens as specific mediums alongside the changing nature of our relationships with them. This means we can use film theory to talk about how TikTok turns memes into mini-movies. This course will survey the cultures that form around screens as para-social relationships with branded YouTube celebrities, pop-cultures, subcultures, fan-cultures, and cancel-cultures, with a focus on developing a research project throughout the semester. You will be trained in research methods for analyzing traditional media, digital media, and digital platforms. We will end by producing video essays that explore a specific screen culture of your choosing.
Open to Senior and Junior Communication majors only.