Journalism 336 - Writing for Public Relations
Fall
2022
02
4.00
Mary Carey
TU TH 4:00PM 6:00PM
UMass Amherst
57178
Integ. Learning Center S413
mcarey@umass.edu
This advanced, writing-intensive course will build on the fundamentals covered in Newswriting and Reporting to address the development and distribution of client content including earned, shared and owned media. Students will explore and gain practical, hands-on experience researching, writing, editing and evaluating various public relations materials, resulting in the creation of professional writing samples at the end of the semester.
Open to Public Relations concentration students. JOURNAL 235 & 300