Marketing 441 - Marketing Management

The nature and problems of marketing management; the environment facing marketing managers, and the tools available for analysis and control of marketing activities and decision making. Prerequisites: MARKETNG 301

Isenberg BBA students Pre Req: MARKETNG 301 Students who are unable to enroll/register for this course through Spire, may request permission to enroll by filling out the waitlist form. Follow the link below to find instructions for the waitlist. Please note the processes is different for non-Isenberg students and BDIC students.
https://www.isenberg.umass.edu/programs/undergraduate/on-campus/advisin…