Marketing 490D - DigiThinkProbSol/Mktg&Business

Organizations need more digital thinking assets for solving our time's most challenging marketing, and business problems, and for excelling in an increasingly digital, data, and technology-driven world. Digital thinking, and practice are central in creating exceptional value for consumers, organizations, and society. This course is designed to immerse one in digital thinking, practice, and problem solving, and to guide one in developing into a dynamic marketer, extraordinary problem solver, and thought leader. Course content includes exploring algorithms, creating social-media stories, using Google Analytics, solving marketing problems with Python, networking, and building a personal ?YouBrand.?

This class is open to senior and junior Isenberg majors only. Pre Req: MARKETNG 301