Communication 490STE - Communicating Wellness

Spring
2026
01
3.00
Max Gonen

TU TH 4:00PM 5:15PM

UMass Amherst
85130
Integ. Learning Center N345
mgonen@umass.edu
This course examines what wellness is, where we encounter it and how it exists as a social discourse and a cultural story. From workplace health initiatives and meditation practices to diet cultures, experiential retreats, and digital influencer economies, we trace how wellness is staged, embodied, and commodified. Drawing on Performance Studies, Cultural Studies, Media Studies and Feminist Studies, we will approach wellness through the lenses of ritual, embodiment, and spectatorship, asking how it is performed both in media and in everyday life. You?ll practice methods that blur theory and lived experience, including writing from the body, analyzing myths, and observing rituals of care. These projects will reflect back what wellness means in culture and to us.

COMM 125 or COMM 268

Permission is required for interchange registration during the add/drop period only.