Hospitality & Tourism Managmnt 390R - Hospitality Real Estate Dev

Spring
2026
01
3.00
Atul Sheel

TU TH 1:00PM 2:15PM

UMass Amherst
85533
School of Management 127
sheel@isenberg.umass.edu
This course introduces the students to the process of hospitality real estate development in four steps. First, it explores the location and market analysis for hospitality real estate development including the analysis of Smith Travel Research (STR) reports and hospitality market demand drivers. Second, it explores impact analysis in hospitality real estate development including how changes in demand and supply affect future performance. Third, it covers the process of conducting economic analysis including how analysis of macroeconomic data is important for hospitality real estate development. Fourth, it introduces the fundamentals of how to conduct a sound feasibility study for hospitality real estate development. By the end of the course students are expected to complete a globally recognized professional hospitality industry certification from Costar and Smith Travel Research (STR), Certification in Advanced Hospitality and Tourism Analytics (CAHTA).

Open to juniors and seniors only.

Permission is required for interchange registration during the add/drop period only.