A survey of the history of modern sport and other forms of organized physical activity. Emphasis on the struggles of women, people of color, and athletes to gain access and control of organized sport in the U.S. (Gen.Ed. HS)

A survey of the history of modern sport and other forms of organized physical activity. Emphasis on the struggles of women, people of color, and athletes to gain access and control of organized sport in the U.S. (Gen.Ed. HS)

Contact department for description.

Contact department for description.

Special projects, studies, or research.

Critical historical analysis of sport as a social structure in the U.S. Key areas of exploration include sport as a cultural product, social relations within sport, sport management structures, and contemporary social issues.

This course provides an understanding of the legal issues involved in the supervision, management and business operations of sport enterprises. The course adopts a managerial approach to legal issues that confront sport managers, including tort law, contract law, constitutional law, antitrust law, agency law, intellectual property law, administrative law, and governance and participation issues in professional sport and amateur athletics.

Analysis of the financial and economic issues related to the operation of public and private sport organizations. Exploration of specific areas of student interest through development of comprehensive business plans. Specific topics include: structure of sport industry; determinants of profitability; forms of ownership, taxation, financing, and economic impact studies.

Concepts of marketing applied to professional, collegiate, amateur, and corporate settings. Emphasis on strategic marketing planning, marketing communication, branding, sponsorship development and fit, and promotional strategies and activities.

The Commonwealth Honors College thesis or project is intended to provide students with the opportunity to work closely with faculty members to define and carry out in-depth research or creative endeavors. It provides excellent preparation for students who intend to continue their education through graduate study or begin their professional careers. The student works closely with their 499Y Honors Research sponsor to pursue research on a topic or question of special interest to them in preparation for writing a 499T Honors Thesis or completing a 499P Honors Project.