Topics in mathematics that every educated person needs to know to process, evaluate, and understand the numerical and graphical information in our society. Applications of mathematics in problem solving, finance, probability, statistics, geometry, population growth. Note: This course does not cover the algebra and pre-calculus skills needed for calculus. (Gen.Ed. R1)

The definite integral, techniques of integration, and applications to physics, chemistry, and engineering. Sequences, series, and power series. Taylor and MacLaurin series. Prerequisite: MATH 131 or equivalent. Honors section available. (Gen.Ed. R2)

[Note: Because this course presupposes knowledge of basic math skills, it will satisfy the R1 requirement upon successful completion.]

The definite integral, techniques of integration, and applications to physics, chemistry, and engineering. Sequences, series, and power series. Taylor and MacLaurin series. Prerequisite: MATH 131 or equivalent. Honors section available. (Gen.Ed. R2)

[Note: Because this course presupposes knowledge of basic math skills, it will satisfy the R1 requirement upon successful completion.]

Continuity, limits, and the derivative for algebraic, trigonometric, logarithmic, exponential, and inverse functions. Applications to physics, chemistry, and engineering. Prerequisites: high school algebra, plane geometry, trigonometry, and analytic geometry. Honors section available first semester. (Gen.Ed. R2)

[Note: Because this course presupposes knowledge of basic math skills, it will satisfy the R1 requirement upon successful completion.]

Continuity, limits, and the derivative for algebraic, trigonometric, logarithmic, exponential, and inverse functions. Applications to physics, chemistry, and engineering. Prerequisites: high school algebra, plane geometry, trigonometry, and analytic geometry. Honors section available first semester. (Gen.Ed. R2)

[Note: Because this course presupposes knowledge of basic math skills, it will satisfy the R1 requirement upon successful completion.]

This is a hands-on course taught by a leading scholar and scientist who makes accessible and clear the highly sophisticated field of text mining and analytics for a) detecting and revealing hard-to-see patterns in unstructured textual data, such as social media conversations and online brand content, b) uncovering powerful market insights concerning customer sentiments/emotion, trends, segments and other aspects related to customer contexts, and c) identifying and monitoring online brand-communication strategies.

The most important asset of a company is its brand, which can be utilized to create a long-term competitive advantage in the market. Brand management requires the management of all marketing mix elements in a strategic and integrated manner. This course will focus on providing students with the knowledge of fundamental principles of brand management as well as teaching how to define, develop and apply strategies to manage a brand successfully.

The most important asset of a company is its brand, which can be utilized to create a long-term competitive advantage in the market. Brand management requires the management of all marketing mix elements in a strategic and integrated manner. This course will focus on providing students with the knowledge of fundamental principles of brand management as well as teaching how to define, develop and apply strategies to manage a brand successfully.

Introduction to marketing; survey of topics relevant to comprehensive study of marketing. Emphasis on describing the marketing process and on stressing the implications of these activities for society.