Hydrology

A quantitative account of elements of the hydrologic cycle, including precipitation, evapotranspiration, snowmelt, infiltration, and surface runoff. Basic laws from such various disciplines as physics, chemistry, meteorology, astronomy, fluid mechanics, and thermodynamics, combined into simple mathematical descriptions used in the hydrologic design process.

S-Sport and New Media

This course will revolve around how various sport properties are leveraging new media and new technologies, specifically, the Internet and mobile technology. Modules to be discussed include ecommerce, sponsorship, social networking and online communities, streaming video, user-enhanced content, and user-generated content.

Sports Policy

Introduction to the analysis of strategic problems and decisions facing sport managers and leaders as well as ethical and implementation issues. This course for seniors integrates academic work from both General Education and major courses and satisfies the Integrative Experience requirement for SptMgt majors. [No credit after SPORTMGT 480.]

S-Sport Entrepreneurship

This course is designed to provide students with a foundational "road-map"
for starting a new business in the sports industry. The course will clearly and methodically outline the key issues, current thinking, problems, and solutions one will face over the course of an entrepreneurial venture or career. Upon successful completion of this course, students will have the knowledge base upon which to plan, launch, and grow an entrepreneurial venture; and/or be a contributing member of an entrepreneurial startup team.

Sport Leadership

This course is based on the premise that while knowledge of leadership that is captured by readings, structured, and presented by professors in the classroom is a valuable tool for learning, it can be complemented by learning directly from experienced sport executives. This process of combining theory with leadership lessons from the "real world" will require you to read, reflect, write, and prepare diligently for 4-5 visits from top executives in the sport industry.

Sport Marketing

A study of basic marketing concepts with applications to sport organizations, both amateur and professional. Topics include promotions and public relations, sport consumer behavior, strategic market planning, marketing information management, marketing communications, and sponsorship. Prerequisite: MARKETNG 300 or 301.

ST-Sport Analytics

Students will use analytics to study a wide variety of issues affecting the sport industry. Topics examined include: player performance measurement, in-game decision making, player selection/team building, and general administration such as marketing, pricing, contracts, stadium management, etc. Students will learn not only how the recent application of analytics has improved each of these areas within the professional and collegiate sport industry, but also how analytics can improve decision making in any other field of business.
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