ST- Service Experience Mgmt

In the U.S. approximately 82% of the work force and 80% of the GDP is accounted for by service. To create value for customers, firms must connect with the customers and must create experiences that are memorable and have value for each individual customer. Service experience management is the process of strategically managing a customer's entire experience with a product, service, and company. This course focuses on understanding service experience management in terms of external, internal, and interactive marketing and management principles.

Hotel Systems

Management principles and practices relating to the maintenance of lodging and food service facilities. Systematic control of hospitality spaces and engineering systems to safeguard customer and employee health, efficiently manage operations, and maximize physical value. Property Management and Revenue Management Systems explored. Prerequisites: ACCOUNTG 221, HT-MGT 240.

S-Advanced Club Mgt

Focus on detailed and advanced methods and issues regarding the management of private club management. Topics include: career planning, club bylaws and rules, legal issues, ethical issues, facility design and management and special enterprises within the clubs, break even and financial analysis, club feasibility and marketing, research in clubs, membership services, CCM certification and promotion/public relations.
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