Learn to write print and on-line marketing materials. Includes community service learning and sales presentations. Intended for Marketing majors; open to all SOM majors.

Prerequisites: ENGLWRIT 112 or 113

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A conceptual framework for accounting for a firm's reported assets. Focus on the nature of assets and issues regarding their recognition, measurement, and disclosure. Assets covered are cash, receivables, inventory, plant and equipment, intangibles, and investments in equity securities. Motivations of management in choosing among acceptable accounting alternatives in each of these areas examined, along with the economic consequences of such choices.

Examines and evaluates legal problems as they relate to the business environment. Course will deal with areas of law including contracts, agency, ethics, bankruptcy, business organization and other areas of commercial law.

This course provides an understanding of the strategic role of Information Technologies (IT) in business; how to successfully integrate IT into the organization; how to manage the challenges associated with conceiving, justifying, implementing and maintaining IT-based initiatives ; and how to be an active and productive participant in management decisions that involve IT.