This course examines the strategic use of technology in modern hospitality and tourism organizations including the utilization of Information and Communication Technologies (ICT) and social media as a marketing and management tool. The application and use of both business intelligence and hospitality business analytics is also explored.

In the U.S. approximately 82% of the work force and 80% of the GDP is accounted for by service. To create value for customers, firms must connect with the customers and must create experiences that are memorable and have value for each individual customer. Service experience management is the process of strategically managing a customer's entire experience with a product, service, and company. This course focuses on understanding service experience management in terms of external, internal, and interactive marketing and management principles.

A special problem or independent study in the hospitality field not available in regular course offerings. Conducted under the supervision of a sponsoring faculty member.

A special problem or independent study in the hospitality field not available in regular course offerings. Conducted under the supervision of a sponsoring faculty member.

Human resource management in food service, hotels, and the travel industry. Functions of leadership motivation, job design, recruitment, wage and salary administration, performance appraisal. Training in health and safety.

The purpose will be to expose the student to the variety of marketing, advertising and promotion techniques and theories that serve to attract business and attention to hospitality products, services and experiences. Topics covered include the market environment in which the firm(s) operates including the communication principles and objectives; and their effective application to the selling and merchandising of hotels, restaurants, tourist and recreation attractions.

This course examines practices and systems utilized in managing and operating today's modern lodging establishments. Topics covered include: front office operations, guest service and accounting, revenue management, security and safety, and housekeeping as well as issues related to coordination with other departments such as food and beverage or sales.

Examines the history and development of gaming, casino operations including slots, table games, sports and Internet betting, credit and casino accounting, casino hotels and casino foodservice, and the marketing of the core gaming products. A central focus will be on current trends as well as the primary management and financial elements unique to operating a casino. Prerequisite: HT-MGT 100.

The overall outcome of this course is to enhance the skill and knowledge set of learners in the area of leadership, such that the learning provides theoretical and practical capacity development of the learners to lead and influence others in their roles within the hospitality and tourism industry.

An introduction to the entertainment industry for those students looking to pursue a career in the field of entertainment. Aim is to provide students with a basic understanding of the business of entertainment, focusing on the following segments: Film, Television, Radio, Theatre, Music, Travel/Tourism, and Sports. While the primary focus of the course is on the entertainment industry and how it relates to hospitality and tourism, students will also gain the tools to effectively manage and lead, organize, and market within the industry segments.