Social Problems

Introduction to sociology. America's major social problems--past and present--are examined. These include crime, mental health, drug addiction, family tensions and inequalities based on race, gender, ethnicity and social class.
(Gen.Ed. SB, DU)

FYS - SBS Pathways/College

There is more than one way to find success in college and the path to getting there is different for every student. This class will help incoming students define their individual goals and connect them to the resources needed to achieve these goals. Through activities and exercises students will discover the many academic and co-curricular activities available at UMass and begin creating their own roadmap to graduation.

FYS - SBS Pathways/College

There is more than one way to find success in college and the path to getting there is different for every student. This class will help incoming students define their individual goals and connect them to the resources needed to achieve these goals. Through activities and exercises students will discover the many academic and co-curricular activities available at UMass and begin creating their own roadmap to graduation.

Marketing Strategy

This course provides an executive viewpoint of marketing concepts, such as branding and segmentation, for strategic and organizational decision-making. There is an emphasis on tools available for analysis and control of marketing activities, including the use of new media. Topics also include industrial life cycles, customer experience, and pricing strategy.

Operations Management

The goal of this course is to teach leaders what they need to know in order to build high-performance operations with world-class processes of innovation and continuous improvement. We cover the most current methodologies and tools, together with the most important soft skills required, to create efficient and responsive operations that deliver the highest quality services and products.
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