Hnrs Indstu Mktg
Not available at this time
Hnr Indstu In Mktg
Not available at this time
Hnr Indstu In Mktg
Not available at this time
Honors Research
Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.
Honors Thesis
Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.
Honors Project
Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.
Independent Study
Individual study of a selected problem for qualified students; by arrangement with members of the department. Available only to marketing majors meeting departmental requirements.
Advertising & Promo Strategy
Development of effective marketing communication strategies based on an understanding of the characteristics of audiences; conceptual material from communications theory applied to advertising and other promotional problems.