Explores the internet's impact on the marketing discipline and the effective use of this technology; the internet's effect on marketing strategy, consumer behavior, advertising, retailing, and distribution.

Prerequisite: MARKETNG 300 or 301

Not available at this time

Not available at this time

Not available at this time

Not available at this time

Not available at this time

Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.

Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.

Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.

Individual study of a selected problem for qualified students; by arrangement with members of the department. Available only to marketing majors meeting departmental requirements.