Hnrs Indstu Mktg
Not available at this time
Hnr Indstu In Mktg
Not available at this time
Honors Research
Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.
Honors Thesis
Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.
Honors Project
Continuation of MARKETNG 498. Thesis mandatory; by arrangement with a member of the department serving as thesis chairperson and the Honors Office.
Independent Study
Individual study of a selected problem for qualified students; by arrangement with members of the department. Available only to marketing majors meeting departmental requirements.
Sem-Small Bus Mktg
Not available at this time
Marketing Research
Introduces primary and secondary data collection and analysis as a means to assess consumer behavior and develop effective marketing strategies; incorporates the use of technology in data collection and analysis. Prerequisites: MARKETNG 301; STATISTC 140 or 141 or RES-ECON 211 or 212.
Practicum
Not available at this time
Fundamentals Of Mktg
Introduction to marketing; survey of topics relevant to comprehensive study of marketing. Emphasis on describing the marketing process and on stressing the implications of these activities for society.