This course explores the influence of the mass media on the social world, particularly the media's impact on audiences. We will investigate various approaches utilized to determine if, when, and how media influence viewers, listeners, and readers. We will examine this issue from both scientific and cultural studies perspectives. Some of the questions we will consider include: How does television violence impact society and individuals? Can watching sex on television and film lead to teenage promiscuity? Are political advertisements and news coverage creating a more or less informed voter?

By examining the theories and practices of communication as applied to sustainable social change, students will participate in formulating communication and media strategies to explore ways that ensures target audiences are reached to effectively enhance knowledge transfer and create social change.

This course aims to further understanding about 1) historical trends in media portrayals and public opinion about LGBT issues; 2) the effects of mass media on attitudes toward sexual and gender minorities; 3) the interplay of LGBT issues and electoral politics; and 4) the evolving role of sexuality and gender identity/expression in U.S. politics and society. (Gen. Ed. SB, DU)

This course explores the significance of the public sphere - from pamphlets, newspapers and letters to radio, television, the internet and social media - and its relationship to participatory, democratic society. Moving back and forth between the history of the public sphere and contemporary debates about the tensions between media and democracy, students will learn why democracies prescribe protected roles of the media, how media manipulation plays a role in politics, and how media spaces serve as deliberative spaces.

This course is an introduction to the Communication major, designed to welcome advanced transfer students into the program and address some of your specific needs. It is recognized and respected that you are familiar with college; this course is to help you become more familiar with UMass as seamlessly and efficiently as possible so you can be done feeling like a transfer student and be prepared to be a UMass Communication student.

This is a stand-alone independent study designed by the student and faculty sponsor that involves frequent interaction between instructor and student. Qualitative and quantitative enrichment must be evident on the proposed contract before consent is given to undertake the study.

This course offers an introduction to the study of film as a distinct medium. It introduces the ways in which film style, form, and genre contribute to the meaning and the experience of movies. Topics include film as industrial commodity, narrative and non-narrative form, aspects of style (e.g. composition, cinematography, editing, and sound), and the role of film as a cultural practice. Examples are drawn from new and classic films, from Hollywood and from around the world. This course is intended to serve as a basis for film studies courses you might take in the future.

This course offers an introduction to the study of film as a distinct medium. It introduces the ways in which film style, form, and genre contribute to the meaning and the experience of movies. Topics include film as industrial commodity, narrative and non-narrative form, aspects of style (e.g. composition, cinematography, editing, and sound), and the role of film as a cultural practice. Examples are drawn from new and classic films, from Hollywood and from around the world. This course is intended to serve as a basis for film studies courses you might take in the future.

This course provides an introduction to the major ideas and concepts of rhetorical and performance studies and their contributions to social action. Students will be introduced to the thinkers and movements in rhetoric and performance most significant to how we understand ourselves: the ways we represent and remember our pasts, live our presents (presence), and imagine our futures. Theories of rhetoric and performance will be connected to each other and to our communication practices to examine how theories can be deployed as part of the art of living our lives.

This course is an introduction to the process of media production, with a special focus on the institutional forces (i.e. market structures, industry practices, law and regulation, citizen activism, and audience dynamics) that shape the content of electronic media. We will consider a variety of historical, technological, economic, cultural, legal, political, and ethical factors that influence the production, distribution, and consumption of media texts in digital environments. We will take a case study approach, using examples of the U.S.